Sports
Sports Marketing
- Sports marketing are a subdivision of marketing which focuses both on the promotion of sports events and teams as well as the promotion of other products and services through sporting events and sports teams focussed on customer-fans.
- It is a service in which the element promoted can be a physical product or a brand
- Sports marketing are also designed to meet the needs and wants of the consumers through exchange processes.
- Sports marketing is an element of sports promotion which involves a wide variety of sectors of the sports industry, including broadcasting, advertising, social media, digital platforms, ticket sales, and community relations.
- The benefits of sports marketing are wide-ranging.
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